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Marketing

Peaches
Send E-Mail to Dexter Hill- Marketing Specialist

N.C. peach growers approved assessment in April

North Carolina peach growers approved an assessment that will fund research and marketing efforts. The assessment received a necessary two-thirds majority vote from eligible peach growers during a mail-in referendum in April.

The annual assessment will be based on the total number of peach trees per commercial orchard. Those who grow between 100 and 500 trees will be assessed $100. Growers with 501 to 2,500 trees will be assessed $250. Those who grow more than 2,500 trees will be assessed $350.

The assessment goes into effect January 2015 and remains in effect through December 2020. Funds will be collected by the N.C. Department of Agriculture and Consumer Services and distributed to the N.C. Peach Growers Society. The society will determine how to allocate the money to improve peach research and marketing efforts in the state.

North Carolina is the 13th-largest peach producer in the nation. In 2012, the state grew 5,300 tons of peaches. The majority of the state’s peaches are sold directly to consumers at farmers markets and roadside stands.

More information about North Carolina’s peach industry is available on the N.C. Peach Growers Society’s website at www.ncpeachgrowers.com.

North Carolina peaches

  • North Carolina peaches are one of the best things about summer.
  • North Carolina peaches are available for just a short time - from around the first of June, through most of August.
  • North Carolina peaches are delicious as a snack or in a dessert. They’re bursting with flavor!
  • Summer just wouldn’t be the same without the sweet taste of North Carolina peaches.

Our State Peach Recipe Collection
Enjoy this collection of reader-submitted recipes that include fresh North Carolina peaches!  The Collection is presented exclusively by Our State and the North Carolina Department of Agriculture and Consumer Services. 
Click here to download the booklet


2014 Peach Days at the market:
Free samples, recipes and more
July 10, 2014
11 am to 1 pm
Peach Dessert Contest

July 18, 2014
11 am to 1 pm
Peach Dessert Contest

July 27, 2014
11 am to 1 pm

Peach Festival
Candor, NC
July 19, 2014


FRESH PEACHES

When Picking, handle fruit carefully because peaches bruise very easily and decay develops rapidly.

When Selecting, look for peaches with a creamy to gold undercolor that best indicates ripeness. The amount of red blush on fruit depends on the variety and is not always a sign of ripeness. Two other indicators of ripeness are a well-defined crease and a good fragrance. Select fruit that has begun to soften for immediate use. Firm, ripe fruit can be held a few days at room temperature to ripen further. Never pick peaches with a green undercolor since they will not ripen well. They will shrivel, become flabby and never achieve a good flavor.

When Storing, peaches should be held at 32-35°F in high humidity. Fully ripened peaches should be refrigerated immediately and kept there until ready for consumption. Sound and mature, but not overripe, peaches can be expected to hold 1-2 weeks at 32-35° F with little adverse effects. Peaches deteriorate rapidly when stored for longer periods.

When Ripening, a room temperature of 65-70°F is best for mature peaches. There is no gain in sugar content once a peach is picked from a tree. Its ripening process consists primarily of softening, developing juiciness, and developing flavor. So the riper a peach is at harvest, the more sugar it will contain. Remember, once a mature peach begins to ripen, it never stops; but you can slow the rate of ripening by storing it in low temperatures.

When Preparing, wash peaches gently, peel, and remove pits. Handle carefully to avoid bruising. To peel a peach, dip it in boiling water for 30 seconds, then in cold water. The peel should slide off easily. To keep sliced peaches from darkening, dip in lemon juice or ascorbic acid.

NUTRITIONAL VALUE

A medium-sized fresh peach is full of vitamins and minerals, including vitamin A, vitamin C, riboflavin, and beta carotene. Peaches are also low in calories, fat-free, sodium-free, and cholesterol-free.

Serving Size 1 Medium Peach
Calories 40
Protein 0.6g
Carbohydrates 10g
Fat 0g
Cholesterol 0mg
Sodium 0mg
Dietary Fiber 1.5g
Vitamin A 47RE

 

 

NCDA&CS Markets Division, Tom Slade, Director
Mailing Address: 1020 Mail Service Center, Raleigh NC 27699-1020
Physical Address: 2 W. Edenton Street, Room 402, Raleigh NC 27601
Phone: (919) 707-3100; FAX: (919) 733-0999